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Welcome to the official US LOWA site.
We will be closed Monday for Labor Day. Orders placed after 2:30 PM Friday will begin shipping Tuesday.

Cyndi Wyatt

Occupation: Business Development/Marketer/Running Evangelist
Hometown: Raleigh, NC

Hi! My name is Cyndi!  I’ve been trail running in LOWAs for over 10 years, well before they made All Terrain running shoes. My favorite trails are technical and rugged, therefore I need shoes that grip, offer rock protection, lightweight and durable. All Terrain Running shoes are lightweight armor for whatever terrain you encounter. 

My top outdoor activities are mountain running, peak bagging and backpacking. 

After exploring many of the mountains, deserts and peaks on the West Coast, I was craving a new terrain of tall green canopy trees, rushing rivers and the technical trails of the East Coast. I found my community in North Carolina. As you would expect, trail runners across the country are family, no matter what state you are from.  

I thrive when I’m uncomfortable in the outdoors. The East Coast is testing me with so much diverse weather! Expect rain, hail, humidity, and freezing temps, and that could be all in one day.  

What fulfills me? It fills my soul to introduce new outdoor enthusiasts to distances, summits and experiences they never thought they could accomplish and I am grateful when they share that moment with me.

Highlights: 

  • TrailCon 2025: Panelist for Run Club Visionaries and Community Builders.

  • Backpacking the John Muir trail in 14 days, 222 miles.

  • Trekking hut to hut Mont Blanc to the Matterhorn in 2023, via the Walkers' Hut Route. 

  • Trekked Mt Rainier with REI CEO Jerry Stritzke

  • Completed 60+ Ultra Marathon distance races. Including (7) 100-mile mountain race finishes, top 10 women in five of the 100s. 

  • 8000 Meter Challenge  (Summiting three 10k foot peaks in 20 hrs)- 1st place for six years in a row, and being the first woman to be awarded the Mark Fulton Award. 

  • Created REI Run Club and running programs for REI and Outessa.

What’s next?
Experience every technical trail race in this region with as much elevation gain as I can find and push myself to new heights.  I’m enjoying taking on a larger role with LOWA ATR experiences. We are sponsoring trail races, providing demo day activations at run clubs and broadening brand awareness.

My favorite LOWAs:
My favorite trail running shoe is the Madrix, in the misty blue color.  It is durable against jagged rocks, gives stability, provides a sole that sticks on technical slippery terrain and is breathable on hot days.

My favorite travel shoe is the FUSION LO -These are my “everything” shoes.  It’s fashionable and durable enough for a run or hike on fire roads or light rugged trails.  I love the stretch around the ankle preventing any unwanted pebbles from entering and I don’t have to tie laces.

My favorite Mid LOWA is the FORTUX GTX QC - I use these for hiking, fast packing, peak bagging and extremely rugged mountain races. They are pliable enough to push off for speed and have the extra protection, being a mid height, to prevent scraps and bruises that may occur from rocks and brush.  

 Thank you LOWA!

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